School Leadership 2.0
A Network Connecting School Leaders From Around The Globe
Lessons From the Cigarette Wars: Harness Student Voices Against Vaping
Lessons From the Cigarette Wars: Harness Student Voices Against Vaping
The number of kids who are vaping has risen dramatically in the last year—and the addictive habit has now claimed its first lives. It's time to let kids know we’ve seen this all before.
By the time the lecherous cartoon dromedary named Joe Camel appeared on U.S. billboards in 1988—he enjoyed a nine-year run as the poster boy for what we’d now recognize as toxic masculinity—the product for which he shilled had traced a long and improbable arc through the American imagination. The modern cigarette, from the outset a device for delivering addictive doses of nicotine amid a cloud of carcinogenic byproducts, was—during its heyday from the 1920s to 1960s—an iconic symbol of rebellion and prestige, at once socially transgressive and fashionable. The product seemed to move effortlessly between the poles of its wildly contradictory reputation, finding its way into the hands of public figures as various as lithe supermodels, disaffected rock stars, sharply dressed businessmen, and celebrity rebels like James Dean.
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New Partnership
Mentors.net - a Professional Development Resource
Mentors.net was founded in 1995 as a professional development resource for school administrators leading new teacher induction programs. It soon evolved into a destination where both new and student teachers could reflect on their teaching experiences. Now, nearly thirty years later, Mentors.net has taken on a new direction—serving as a platform for beginning teachers, preservice educators, and
other professionals to share their insights and experiences from the early years of teaching, with a focus on integrating artificial intelligence. We invite you to contribute by sharing your experiences in the form of a journal article, story, reflection, or timely tips, especially on how you incorporate AI into your teaching
practice. Submissions may range from a 500-word personal reflection to a 2,000-word article with formal citations.
© 2025 Created by William Brennan and Michael Keany
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