Meta to require disclosures for AI political ads

Meta to require disclosures for AI political ads

From AI Tool Report

Our Report: Meta now requires disclosures for AI-created or altered political advertisements, and has put the policy in place to create transparency and stop the flow of misinformation.

🔑 Key Points:

  • The new policy, effective from 2024, mandates advertisers to disclose the use of AI in altering or creating political ads on Facebook and Instagram, and advertisers must clarify if ads portray unreal actions by real people, fabricate non-existent individuals, or manipulate footage of actual events.

  • The updates follow Meta's decision to bar political advertisers from using generative AI ad tools (covered in yesterday’s newsletter), amidst expanding access to AI-powered advertising technologies (for individuals and businesses).

  • In October, Google also introduced generative AI ad tools, opting to exclude political content by blocking specific prompts in a move to protect public discourse from manipulation through the malignant use of their publicly available AI Tools

🤨 Why you should care: With digital platforms under scrutiny for content authenticity, these measures mark significant steps in ensuring the integrity of online political communication—although we imagine any campaign with a large enough budget will find a way to incorporate AI through loopholes.

Views: 95

Comment

You need to be a member of School Leadership 2.0 to add comments!

Join School Leadership 2.0

JOIN SL 2.0

SUBSCRIBE TO

SCHOOL LEADERSHIP 2.0

School Leadership 2.0 is the premier virtual learning community for school leaders from around the globe.  Our community is a subscription based paid service ($19.95/year or only $1.99 per month for a trial membership)  which will provide school leaders with outstanding resources. Learn more about membership to this service by clicking one our links below.

 

Click HERE to subscribe as an individual.

 

Click HERE to learn about group membership (i.e. association, leadership teams)

__________________

CREATE AN EMPLOYER PROFILE AND GET JOB ALERTS AT 

SCHOOLLEADERSHIPJOBS.COM

FOLLOW SL 2.0

© 2024   Created by William Brennan and Michael Keany   Powered by

Badges  |  Report an Issue  |  Terms of Service